One-month anniversary sale offering up to 22% off runs through the end of June

Windows praised by word of mouth for their expansive views; TV home shopping inquiries on the rise

LX Hausys is holding a ‘VUE FRAME Special Discount Sale’ event, offering a 22% discount on the price of its ‘LX Z:IN VUE FRAME’ windows through the end of June.

This event is a large-scale discount promotion held by LX Hausys to mark the one-month anniversary of the launch of its new ‘VUE FRAME’ windows, which debuted last month. It is expected to attract considerable interest from customers preparing their interiors during the wedding and moving season.

‘VUE FRAME’ windows are the first among domestic window manufacturers to adopt a bezel-less design in which the window frame is almost invisible and only the sash is seen, providing a ‘wider view’ than conventional window products—a feature that has become popular through word of mouth. Another factor behind their popularity is that, even though the window frame (sash + frame) is significantly slimmer than before in order to provide an even wider view, the windows still achieve outstanding insulation performance capable of attaining a Grade 1 energy consumption efficiency rating with just a single pane of Low-E glass.

On top of this, LX Hausys is generating buzz by selecting actress Jun Ji-hyun as its new brand model last month and unveiling a new advertisement introducing ‘VUE FRAME.’ The advertisement video surpassed 3.9 million views (on YouTube) in just one month.

Buoyed by the popularity of ‘VUE FRAME’ windows, the number of interior consultations through LX Hausys’ online and offline sales channels is rising sharply despite the slump in the domestic real estate market. In fact, the number of phone consultations during the live TV home shopping broadcast launching ‘VUE FRAME’—held shortly after the product’s recent release—nearly doubled compared to the previous broadcast.

Meanwhile, customers wishing to receive consultation regarding this ‘VUE FRAME Special Discount Sale’ event can apply through the LX Z:IN brand site (https://www.lxzin.com). An LX Hausys official said, “For customers considering window replacement or remodeling during the wedding and moving season, this ‘VUE FRAME Special Discount Sale’ event will be the best choice.”