Celebrating 1 Million BESPOKE Units Shipped

Benefits Worth Up to 2 Million Won

Samsung Electronics is holding its ‘BESPOKE Festival’ through March 31.

Samsung Electronics arranged the event to celebrate its customized lifestyle home appliance brand ‘BESPOKE’ surpassing cumulative shipments of 1 million units.

The BESPOKE Festival takes place at offline stores nationwide, where the ‘BESPOKE-Q’ event offers benefits worth up to 2 million won to customers who purchase six or more products from among 11 categories of customized home appliances, including TVs, refrigerators and washing machines. Eligible models can be confirmed in store.

In particular, additional special benefits are provided to Samsung Digital Plaza customers who are preparing for a new start such as a wedding, moving or a new school term.

Customers who join the Honeymoon Club receive up to 500,000 points; customers who join the Wedding Mileage program receive up to 2 million won in cashback based on their Samsung Card spending; and customers who join the Move-in Club receive up to 500,000 points depending on their purchase amount.

In addition, customers who purchase eligible products and register their product serial numbers on Samsung Electronics’ official website can win, through a random drawing, benefits including new Samsung Electronics products such as a TV, refrigerator, clothing care system, air purifier or induction cooktop (one winner per product), a two-night, three-day stay voucher at The Westin Josun Hotel (10 winners), and gift vouchers (1,000 winners).

Hwang Tae-hwan, executive vice president of Samsung Electronics’ Korea headquarters, said, “Through the BESPOKE Festival, we hope customers embarking on new beginnings such as weddings, moving or starting school will enjoy Samsung Electronics’ home appliances even more,” adding, “We will continue to introduce products and services that propose optimal solutions tailored to each individual’s lifestyle and taste.”

Further details about the BESPOKE Festival can be found on the Samsung.com event page.