Innovative bathroom collection, a harmony of premium design and practicality
Hotel Collection, Caring Collection, and Assem Collection on display in a special lineup
Saturn Bath Co., Ltd. (Chairman Jung In-hwan) unveiled its premium bathroom collections at the 2025 Hotel Fair.
At the event, held from February 12 to 14 at COEX in Samseong-dong, Gangnam-gu, Seoul, Saturn Bath showcased its high-end premium hotel bathroom collection, the age-friendly Caring Collection designed by world-renowned designers Lorenz & Kaz, and the Assem Collection distinguished by its refined design.
The ‘Hotel Collection’ consists of a product line that uses the high-grade engineered marble employed by the world’s premium bathtub brands. In particular, the display featured the ‘Orbis’ bathtub designed by iF Award–winning design duo Inoda & Sveje, along with luxury washbasins, the Italian premium wet sauna EFFE, and high-end storage furniture. Finished with Italian luxury tiles and premium FIORE faucets, and topped with a ceiling design finished in premium paint, the space reflects evolving bathroom trends to create an even more sophisticated atmosphere. The ‘Caring Collection’ is characterized by maximizing practicality while reflecting a world-class sense of design. Notably, it incorporates a lit safety guide bar to help prevent fall accidents, and features a caring bathtub with varied heights based on ergonomic design. This allows anyone, including the elderly and infirm, to use it safely and conveniently.
The ‘Assem Collection’ is centered on bathtubs and washbasins designed by designer Song Seung-yong. In particular, the ‘Smart Water-Saving Showerhead,’ developed based on Saturn Bath’s Assem line—which won the Gold Award at the 2019 iF Awards—by applying an engineered-marble mirror and a smart hot-water care system, is an innovative product that instantly delivers warm water at the set temperature without wasting water.
Beyond bathtubs and washbasins, Saturn Bath also presented distinctive bathroom interior elements. It captured visitors’ attention with the ‘Saturn M Garden,’ a unique bathtub planter landscaping piece suited to hotel lobbies and upscale spaces, as well as LED lighting mirrors combining a variety of materials and designs.