OWE PROJECT Inc. has launched its 'Built-in Smart Farm Solution' for luxury homes, premium residences, and high-end penthouses.
In the premium housing market, customized interior solutions that emphasize wellness and a sustainable lifestyle have increasingly become important elements. In response, OWE PROJECT has developed a smart farm system that allows residents to grow fresh plants directly indoors while preserving the aesthetic value of upscale living spaces. Featuring colors and materials that harmonize with the premium interior finishes of modern homes, this new product is designed to blend naturally into the interior. It comes in a standard Castle Gray color that pairs well with marble, wood paneling, and metal frames, and it enhances eco-friendliness by using upcycled plastic. In addition, its structure offers excellent drainage and ventilation to create an optimized environment, resolving the shortcomings of existing indoor gardening products while making it easy to grow vegetables, herbs, mini fruits, and other crops indoors. In particular, unlike ordinary plastic pots, it features superior drainage and ventilation, applying an innovative design that prevents root rot caused by overwatering. While existing built-in smart farm products have been used merely as decorative interior elements, this OWE POT-based smart farm solution maximizes actual cultivation performance and provides an optimal system that takes the user experience into account. OWE PROJECT is also currently developing a smart farm system, conducting research on an AI-based growth optimization system through R&D collaborations with domestic agricultural companies. Through this, the company is researching automation technology that analyzes crop growth data and adjusts the cultivation environment in real time, and it plans to further advance the technology to increase the efficiency of smart farming. In the first half of next year, the company aims to apply a total smart farm solution incorporating this technology to modern residences, thereby realizing a premium indoor agriculture system.
Kim Tae-yoon, CEO of OWE PROJECT, said, “Interest in a lifestyle that brings nature closer within luxury homes is growing,” adding, “Going beyond simple indoor gardening, we will provide an innovative solution that lets people grow fresh crops themselves through a smart farm that harmonizes with modern living spaces.” 0507-1462-5587