Kiturami Named Excellent Company for Fourth Consecutive Year

Korea Consumer Protection Index (KCPI)

Leading the 3rd-Generation Carbon Mat Market

Kiturami Co., Ltd. (CEO Kim Hak-soo) has been named an excellent company in the heating appliance sector for the fourth consecutive year in the '2024 Korea Consumer Protection Index (KCPI)' announced by the Korea Management Association Consulting.

Once again this year, Kiturami earned consistently high scores across the KCPI's detailed survey items, which comprise the 'Consumer Protection Awareness Area (70%)' and the 'Consumer Protection Experience Area (30%),' maintaining its standing as the only company with an excellent rating in the heating appliance sector since the first survey in 2021.

Kiturami, which entered the heating mat market by becoming the first in the boiler industry to introduce a hot water mat, set out to pioneer the next-generation heating mat market by launching its '3rd-Generation Carbon Mat Ondol' in 2020. Kiturami's 3rd-Generation Carbon Mat Ondol is a product that resolves consumer inconveniences by overcoming the risk factors of 1st-generation electric mats and the inherent limitations of 2nd-generation hot water mats. In addition, by inheriting and advancing sleep-enhancing technologies such as the precise temperature control found in premium hot water mats, it has risen to become the mainstream of the heating mat market. In particular, Kiturami operates 'Kiturami Mall,' its headquarters-run official online shopping mall, to strengthen shopping convenience and after-sales service for consumers. Various inquiries that may arise after purchasing a carbon mat can be searched through the 'Frequently Asked Questions' section of the Kiturami Mall customer center, or customers can select '1:1 Inquiry' to receive detailed answers on every stage of the purchasing process, including ordering, payment, delivery, exchange, and A/S.

An official from Kiturami Boiler said, "To solve the various problems and inconveniences consumers experience while using heating mats, we became the first in the boiler industry to pioneer the 3rd-generation carbon mat market, and we upgrade quality every year through steady feedback," adding, "We will continue our innovation efforts to improve quality and satisfy our customers."

▲ Kiturami has been named an excellent company in the heating appliance sector for the fourth consecutive year in the '2024 Korea Consumer Protection Index (KCPI).'