2,400 lucky boxes to be given away to mark the brand's 24th anniversary in Korea
Prizes worth up to KRW 450,000 to be awarded to participating customers
DEWALT, the premium power tool brand of Stanley Black & Decker Korea (CEO Hong Sung-wan), the world's largest tool company, is holding a lucky 'Yellow Box' event to celebrate the 24th anniversary of its launch in Korea.
This event has been arranged as a token of appreciation to customers in celebration of DEWALT's 24th anniversary in Korea. From the 28th through the 31st of next month, the first 2,400 customers who purchase KRW 300,000 or more worth of DEWALT and Stanley products at online or offline dealers will receive a DEWALT lucky box. The 'Yellow Box,' comprising DEWALT commemorative items, hand tools, tool boxes, and power tool (bare tool) lines, randomly contains one of 11 items ranging in value from a minimum of KRW 30,000 to a maximum of KRW 370,000.
After purchasing a product, customers can easily enter by uploading their purchased product and receipt on the event page. Customers who make multiple purchases of products priced at KRW 300,000 or less can also enter if their combined receipt total is KRW 300,000 or more. Further details can be found on DEWALT's official website or on its SNS channels such as Facebook and Cafe.
A 'Lucky Draw' offering additional benefits has also been prepared. Among the event participants, customers who consent to marketing use may separately receive prizes according to their winning rank through a drawing. This event will be held on the final day of the lucky box promotion. Through the drawing, one first-prize winner will receive a '60V MAX FLEXVOLT Blower (DCMBA572X1)' worth KRW 450,000; five second-prize winners will each receive a '12V MAX 3.0Ah Compact Impact Driver (DCF801L2)' worth KRW 200,000; and 30 third-prize winners will each receive a '12V MAX 3.0Ah Lithium-Ion Battery (DCB124)' worth KRW 60,000.
Hong Sung-wan, CEO of Stanley Black & Decker, said, "Thanks to the support of our customers, DEWALT has been able to establish itself as a leading premium power tool brand not only worldwide but also in Korea," adding, "We will continue to introduce products with overwhelming power and durability to reward consumers' interest."
Meanwhile, with a history spanning more than 95 years, 'DEWALT' has built its reputation for industrial tools in the fields of design, engineering, and construction. Since it was founded in 1922 by Raymond E. DeWalt, it has established itself as the premium power tool brand most trusted by professionals worldwide, unveiling innovations such as 'FLEXVOLT,' the world's first variable-voltage battery system.
