Alloso, the premium sofa brand of the Fursys Group, has opened a new store in ‘Maison Dongbusan,’ Lotte Shopping's specialized living goods hall.
Having primarily operated stores in the Seoul and Gyeonggi areas, this marks the brand's first large-scale regional store, which is expected to improve accessibility and convenience for consumers in the Busan and Gyeongnam regions.
At the Alloso Maison Dongbusan store, customers can find a diverse sofa lineup, including consistently beloved bestsellers △SATI △REGINA △CLEKT △QUERENCIA △LIME, as well as the new product △SANNOIS, which is drawing attention for its unique silhouette, and △BONUM, a modular sofa that is enormously popular among couples preparing for marriage and newlyweds. In addition, visitors can explore a variety of home furnishing items such as rugs, cushions, and tables, all carefully curated with Alloso's distinctive styling know-how.
To celebrate the opening of the Dongbusan store, Alloso has prepared generous purchase benefits and events. Three of its best-selling sofas (△SATI △REGINA △LIME recliner), prized for their generously high backrests and luxurious seating comfort, will be offered at up to 14% off, limited to 10 sets. In addition to a 5% discount, tiered purchase benefits provide additional discounts ranging from a minimum of 50,000 won to a maximum of 750,000 won depending on the purchase amount. Every purchasing customer will receive a premium sofa pad worth 100,000 won for a clean and cozy sofa experience, and coffee gift vouchers will be given to the first 200 customers who receive on-site consultations. Furthermore, through a partnership benefit with LG Electronics, customers who simultaneously purchase products from both brands will receive an additional benefit of up to 4%.