Korea’s largest online living fair
Discounts of up to 93%
Ohou (오늘의집), the lifestyle super app operated by Bucketplace Co., Ltd., is holding the ‘Ohou Festival’ through March 13. A total of some 50,000 products are being offered at discounts of up to 93%.
The ‘Ohou Festival’ is Korea’s largest online living fair, held by Ohou twice a year in the first and second halves. By identifying customer trends and needs, the company has focused on delivering a differentiated shopping experience, offering a wide range of products across the entire lifestyle category along with an abundance of events and benefits.
The Ohou Festival consists of △a 3-Day Flash Sale and △Brand-Exclusive Sales. In the ‘3-Day Flash Sale,’ customers looking to decorate their homes ahead of the coming spring moving season can purchase a variety of popular items at special prices in a relay format organized in three-day units. In particular, items are sorted by space and category, further enhancing convenience for customers according to their shopping preferences.
The ‘Brand-Exclusive Sale’ is a Brand Plus event that showcases popular products from leading brands in each category together with benefits exclusive to Ohou. The main brand featured in the exclusive sale changes every day, and 28 well-known domestic and international brands are taking part, including Samsung Electronics, LG Electronics, Livart, Hanssem, iloom, Desker, BALMUDA, ODENSE, and AMOREPACIFIC. Beyond Brand Plus, customers can also discover popular brands in each category—such as furniture, home appliances, lighting, décor items, kitchenware, and installation services—through the recommended brands page.
A variety of promotions and customer benefit events are also on offer during the festival period. The ‘Lucky Raffle Event’ and the ‘100 Million Won Flex Event,’ both of which drew strong responses at the previous Ohou Festival, have been prepared with even greater benefits. In the ‘Lucky Raffle Event,’ held over a total of three rounds, one winner each time is given the chance to purchase popular interior items—such as a Geneva Sound Bluetooth speaker, the LG StanbyME, and the Galaxy Tab S8—at about 1/100 of their price.
Jung Woon-young, head of Ohou’s Commerce Division, said, “We prepared this Ohou Festival packed with a wide range of products and generous benefits to give customers a differentiated shopping experience they can only find at Ohou,” adding, “Going forward, Ohou plans to continue holding various special exhibitions with the goal of providing customers with the best possible purchasing experience.”