Some 300 premium brands
Over 7,000 products in one place
Ohou.se, the lifestyle super app, has opened a 'Premium Specialty Store' bringing together products from renowned premium brands at home and abroad. It showcases a wide range of products across numerous lifestyle categories—including furniture, lighting, fabrics, home appliances, kitchen, and vintage—to satisfy diverse customer tastes.
As the lifestyle market becomes more upscale, demand for premium products in categories such as furniture and home appliances is growing. In particular, one major advantage of online shopping is that, compared with brick-and-mortar stores, a wide range of products across many categories are gathered in one place, making it easy to find the products you want and purchase them at reasonable prices. Unlike offline stores, where you can only encounter specific products, online shopping lets you compare products with similar performance at a glance and buy them, which has made it highly popular.
At the newly opened Ohou.se Premium Specialty Store, customers can browse more than 7,000 products from over 300 premium brands at home and abroad. Shoppers can find popular international brands such as USM, Fritz Hansen, Carl Hansen & Søn, HAY, and Artemide, as well as domestic brands like RareRow, Monstructure, and Samuel Smalls. Popular offline concept stores—including H.PIX, Innovad, Venufe, Boblik, and Wonderraum—have also joined the platform, enabling convenient shopping within Ohou.se without having to shop around in person.
Ohou.se has further enhanced shopping convenience by addressing the inconvenience of long delivery times that customers face when purchasing premium products. For select popular products, the company has secured domestic inventory, so items bearing the Ohou.se Delivery badge can be received as early as the next day when purchased. These come with free shipping and no additional assembly fees. In addition, a surprise event offers customers who purchase Ohou.se Delivery products a highly versatile Vitra Toolbox on a first-come, first-served basis.
An Ohou.se representative said, "We revamped the Premium Specialty Store so that customers can enjoy the best customer experience even when purchasing premium products on Ohou.se, in line with the growing demand for premium living products," adding, "We will continue to work so that customers can quickly find the products they need and purchase them at affordable prices through Ohou.se."