Kumho Petrochemical's Hugreen Makes First B2C Sale, Explains Key Features Directly
A premium product that ventilates automatically without opening the window
Kumho Petrochemical (CEO Baek Jong-hoon) announced that its Hugreen brand sold the 'Automatic Ventilation Window Pro Special Package' during a CJ ONSTYLE mobile live show on July 28. This marks the first time Hugreen has sold the Automatic Ventilation Window Pro to individual consumers, including through live commerce.
The Hugreen Automatic Ventilation Window Pro is a new-concept premium window system that enables automatic ventilation without opening the window, based on indoor air pollution levels measured by an AI (artificial intelligence) smart sensor.
Air coming in from outside passes through a high-performance triple safety filter system. It removes more than 99.95% of ultrafine dust and blocks various pollutants, allowing only clean air into the interior. Users can replace the filters themselves, and the high energy efficiency means the product can be used without worrying about electricity bills.
Special offers for consumers were also prepared for this live commerce event. The 'Automatic Ventilation Window Pro Special Package' included 26 mm Low-E glass and a design award-winning handle at no additional charge. Viewers who submitted a consultation request during the live broadcast were also entered into a drawing to win prizes such as coffee coupons.
A Hugreen official explained, "Through live commerce, we were able to show consumers the advantages of the Automatic Ventilation Window Pro in detail."
Meanwhile, Hugreen will open a 'Digital Showroom' service on its website in late July to enhance customer convenience. The Hugreen Digital Showroom was introduced to strengthen its non-face-to-face services. Without visiting an offline showroom in person, consumers can browse Hugreen's flagship window products in the digital showroom and check their key functions and features.