DESKER × Macho's Puberty
Sign Business Agreement
‘DESKER,’ a work-and-lifestyle furniture brand that creates better possibilities, has signed a memorandum of understanding (MOU) with ‘Macho's Puberty,’ a company specializing in planterior (plant interior design), to collaborate on creating sustainable workspaces.
Macho's Puberty is a company that not only produces planterior designs using plants in pop-up, office, and commercial spaces, but also sells companion plants and provides care services. It has been drawing attention as demand for home gardening and planterior grows and interest in companion plants rises. Through this collaboration, DESKER will create a Macho's Puberty office planterior showroom space within the ‘DESKER Signature Store.’ As a space where visitors can freely experience DESKER furniture alongside office planterior styled by Macho's Puberty, it will present the ‘Garden Us Worker & Plant Hotel’ service, which offers a range of services such as plant storage and care to ‘plant butler’ (plant + butler) customers—a service that sets itself apart from existing offerings. In addition, the companies plan a variety of online and offline collaborations that can generate mutual synergy through spatial partnerships such as the ‘DESKER Yangyang Workation Center,’ and they will also cooperate on advertising and marketing efforts to enhance both brands. Furthermore, as a Benefit Plus Crew available to any corporate member of the official DESKER mall, Macho's Puberty and DESKER will work together to build points of contact with Biz DESKERs customers interested in planterior.
A DESKER official said, “Through a long-term partnership with Macho's Puberty, we expect to help our customers create sustainable office environments that incorporate plants,” adding, “We ask for your keen interest in the new spaces that DESKER and Macho's Puberty will create together.”
▲ Lee Sang-beom, General Team Leader at DESKER (left), and Kim Kwang-soo, CEO of Macho's Puberty