Sungjin Cheolmul store expands its lineup of door handles and cast-metal handles
Customers can inspect and compare a wide range of handle products in person
Cheolmullo, an interior hardware brand operated on the basis of the offline store Sungjin Cheolmul located in the hardware retail district of Euljiro, Seoul, has announced that it is expanding its handle product lineup.
Cheolmullo carries some 60,000 types of interior hardware products, offering a broad range of designs and materials—including door handles, furniture handles, and cast-metal handles—to widen the choices available to consumers. In particular, the Sungjin Cheolmul store allows customers to inspect and compare a variety of handle products in person, enabling selections based on the actual items.
Cheolmullo organizes metal products such as cast-metal handles into product lines that reflect the characteristics of materials like copper and aluminum. Cast-metal handles are offered as a product line used at various space-styling sites, such as film sets and studio shooting spaces.
In addition, customers can check product information through the Cheolmullo online shopping mall and then verify the actual items at the offline store, enhancing convenience throughout the product selection process.
Cheolmullo said it is expanding an environment where customers can compare various designs and materials, centered on its handle product lineup, and that it plans to strengthen the offline experience on the basis of the Sungjin Cheolmul store.
Meanwhile, Cheolmullo is an interior hardware specialty brand based in Euljiro, Seoul, operating an online shopping mall on the basis of its offline store 'Sungjin Cheolmul' in Euljiro 5-ga. It specializes in design hardware and functional building materials such as door handles, furniture handles, non-slip strips, and corner beads, and has secured a broad customer base ranging from general consumers to interior professionals.
▲ A display at the Sungjin Cheolmul store where customers can compare a variety of door handles and cast-metal handles