Three popular Novita bidet models
Free installation and a one-year supply of filters included
Kohler Novita, a home appliance specialist, is running a trade-in promotion on three popular Novita bidet models through December 29 ahead of the coming winter.
Through this trade-in promotion, Kohler Novita is offering discounts of up to KRW 70,000 on the Novita rotating-nozzle spa bidet 'BD-WD60,' the value-oriented waterproof bidet 'BD-CD51N,' and the Smart Plus bidet 'BD-AD700.' The company has eased the additional cost of replacing a bidet by providing free collection of the existing bidet along with free installation. On top of this, it has prepared generous benefits by including two bidet filters, equivalent to a one-year supply.
Details on the Novita bidet trade-in promotion can be found on the official Novita website. Customers can complete and submit a purchase application for the desired product on the website, after which the purchase process proceeds in sequence. When the bidet is installed, the existing bidet is collected at the same time.
The rotating-nozzle spa bidet 'BD-WD60,' one of the products included in the promotion, is equipped with Novita's signature rotating-nozzle technology. A single nozzle rotates to deliver three types of water streams, enabling cleansing tailored to each individual and condition. As a remote-control-type bidet with a separate control unit, it can be easily installed even in tight spaces.
Lee Hyun-sik, executive vice president of marketing at Kohler Novita, said, "As winter approaches, more customers are looking for bidets and heated seats," adding, "We have prepared this event with a diverse lineup and reasonable prices so that customers considering replacing their bidet can spend a warm winter, both in body and in mind."
Meanwhile, Novita began in 1984 as 'Hanil Electronics,' a subsidiary of Samsung Electronics, and entered the small home appliance market by developing and producing a Korean-style electric rice cooker through a technology partnership with Japan's Zojirushi for its electric rice cookers (popularly known as the 'elephant rice cooker'). In the early 2000s, it won such customer affection that it held the No. 1 market share in the domestic rice cooker market. Beyond this, it has introduced products such as juicer blenders for a healthy morning and dish dryers for hygienic kitchenware management.