KCC has launched an official corporate blog and prepared an event to celebrate the occasion, broadening its channels for communicating with customers.
KCC has opened its official blog, ‘KCC Magazine,’ to enhance its corporate image and strengthen its promotional activities. The company plans to use it as a media channel that delivers diverse content and messages, serving as a gateway to share various company news with the general public.
KCC Magazine features all kinds of interior information as well as stories about how KCC's technology has transformed our everyday lives. Product and technology information that may be somewhat difficult or unfamiliar to the general public is presented in an easy-to-understand storytelling format, so that anyone can read it with interest.
The content is broadly organized into three categories: △Interior Design, △KCC's Tech, and △Inside KCC.
△Interior Design provides a range of interior knowledge and information. Here you can find practical and professional interior information, including the latest trends in interiors, colors, and design, as well as remodeling tips for different spaces and DIY tips. In addition to introducing Home CC Interior, KCC's specialized interior brand, it also showcases actual construction cases, making it a highly useful space for customers interested in interiors.
△KCC's Tech introduces KCC products that may not have been well known, but which can actually be easily spotted around us with just a little look. It explains product and technology information that might otherwise be difficult, in an easy-to-follow, story-like manner. It will also feature simple yet in-depth expert columns on topics such as chemistry and future technologies, offering engaging reading material.
If you are curious about KCC, △Inside KCC is a great place to look. Its content is organized around brand stories, including KCC's corporate history, TV commercials, news, and social contribution updates. Key recruitment information will also be provided here to help discover outstanding talent.
A KCC official said, “Through this official corporate blog, we plan to more easily convey the various business fields and future technologies that KCC is pursuing, and to continuously provide customers with high-quality information,” adding, “We intend to strengthen tailored online content and gradually expand our social media channels, broadening the scope of communication with younger audiences who are our potential customers.”