One-Cok Ice Water Purifier and More

Proving Its Technological Prowess and Design Competitiveness

SK Magic (CEO Kim Wan-sung) announced that a total of three products, including its One-Cok Ice Water Purifier, won the CES Innovation Awards at CES 2024 (Consumer Electronics Show), the world's largest consumer electronics exhibition.

Since first participating in CES in 2020, SK Magic has earned worldwide recognition for its innovative technological prowess and design competitiveness. This year, a total of three products, including the One-Cok Ice Water Purifier, won the CES Innovation Awards, receiving high marks across all categories including technology, design, and customer value. In particular, this year SK Magic was the only domestic water purifier brand to win a CES Innovation Award, once again proving its technological capability and innovation.

The One-Cok Ice Water Purifier, launched this past May, is a popular product that surpassed sales of 10,000 units within just two weeks of its launch. It was highly praised as an innovative product that enhances customer convenience by dispensing ice and water simultaneously. The fact that it is an eco-friendly appliance—applying an "All-Direct Water System" for cooling, heating, purification, and ice to provide more hygienic water and ice, while adopting a BLDC inverter compressor to minimize standby power and improve energy efficiency—was also a positive factor. In addition, the Direct Water Purifier and the Eco Clean Food Waste Disposer were also recognized for their technological prowess and innovation, earning them a place among the award winners.

Meanwhile, an SK Magic official said, "We are being recognized for our innovative technology and design competitiveness at CES and various other global stages," adding, "Going forward, we will spare no investment or research to secure world-class global competitiveness beyond the domestic market."