Consecutive Participation in the Korea Architecture Industry Fair and the Hyundai E&C Technology Expo
Showcasing Mimmetic Wood Board, Water-Resistant Non-Combustible Mimmetic Stone Board, and More
Inmok Co., Ltd. accelerated its push into Korea's B2B building-materials market by participating consecutively in the 'Korea Architecture Industry Fair (KAFF) 2024,' held at COEX in Seoul, and the 'Hyundai E&C Technology Expo 2024,' held at Hyundai E&C's headquarters in Gyedong.
At these exhibitions, Inmok promoted its key products, including natural wood veneer as well as its digital-printing-based lineup: △Mimmetic Wood Board, △water-resistant non-combustible Mimmetic Stone Board, and △waterproof non-combustible Mimmetic Outdoor Board.
At the Korea Architecture Industry Fair 2024, Inmok also took part in a building-materials presentation session, introducing its wood veneer and Mimmetic products. Among the exhibited items, the 'Mimmetic Outdoor Board'—a non-combustible, waterproof material with outstanding impact resistance and durability—drew considerable interest from officials at architecture and design firms, as it reflects the demands of customers seeking diverse designs and differentiation. In particular, at this event, the Mimmetic Wood Board 'Frise Oak' was applied as furniture and wall paneling inside 'MINO,' the high-quality modular architecture brand of Heerim Architects & Planners.
Meanwhile, at the Hyundai E&C Technology Expo 2024, the Mimmetic Stone Board was selected to participate in the Smart Living Products category. For the Hyundai E&C Technology Expo 2024, more than 270 companies in construction, materials, and equipment applied to participate, and Hyundai E&C selected 70 companies through a professional review process.
Hyundai E&C offered participating companies a range of benefits, including registration as a Hyundai E&C partner company, opportunities to take part in purchasing consultation sessions, and design review for on-site application. During the event, Inmok operated a separate purchasing consultation booth, actively communicating with participating companies about concrete commercialization plans.
An Inmok official said, "Demand for Mimmetic interior and exterior materials is rising sharply thanks to their differentiated design and superior performance—featuring ultra-high resolution of 1,200 dpi, realistic textures, diverse designs, and large-scale formats," adding, "Reflecting the recent demand for water-resistant non-combustible products in Korea's B2B building-materials market, we will continue to introduce, in addition to the current Stone Board, water-resistant fire-resistant boards such as OSB (Oriented Strand Board) and FSB (Fine Strand Board), as well as other water-resistant non-combustible alternatives."
▲ At the Hyundai E&C Technology Expo, Han Seung-gu, Chairman of the Federation of Korea Construction Associations, listens to an explanation of Mimmetic products.