Asung Daiso has launched its ‘COZY AUTUMN Series’ to welcome the fall season. This series primarily uses vintage-inspired pastel colors to create products that capture a warm and cozy autumn mood.
In addition, the company is newly introducing products featuring the retro-styled ‘Teddy’ and ‘Bunny’ characters, offering a total of some 40 products including plush toys, kitchenware, and living goods. The kitchenware lineup builds on the products that were popular last year. During last fall’s season, the company first introduced the ‘Round Handle Mug,’ which features a distinctive handle design, and it recorded strong sales thanks to its fresh, stylish look. This year, the company has planned items such as plating dishes that pair well with its uniquely designed mugs. The ‘Water Drop Handle Mug’ enhances the handle’s grip and design, expressing the handle in the shape of connected water droplets, while the ‘Round Cloud-Shaped Plating Dish’ and the ‘Round Dish & Coaster’ are coordinated in color and design tone so they can be purchased as a set with the mug. For living goods, the company has prepared products that are great to buy as a set. Living accessories are even more effective when purchased as a set with matching colors and patterns. The ‘Fluffy Interior Square Cushion,’ the ‘Soft Round Seat Cushion,’ and the ‘Label-Point Slippers’ use a check pattern and are made from cozy materials, allowing them to fill your space all the way through winter.
An Asung Daiso official said, “This fall, we recommend enjoying the season with the ‘Cozy Autumn Series,’ which carries a distinctive sensibility,” adding, “We plan to continue introducing products that convey a variety of moods, colors, and sensibilities.” 1522-4400