French kitchen and dining brand Le Creuset has launched its new ‘Herb Planter.’ As the recent trend of “plant-interior” (a portmanteau of “plant” and “interior”) has taken hold, various keywords have emerged as well, such as “companion plants,” referring to plants kept close at hand and grown as companions, and “plant parents,” referring to people who cherish and care for their plants.
Le Creuset developed the ‘Herb Planter’ to reflect these consumer needs. The ‘Herb Planter’ is a premium stoneware pot in which you can grow not only a variety of herbs such as basil, rosemary, and apple mint, but also succulents and foliage plants. Going beyond the notion of a mere accessory for planting, the ‘Herb Planter’ is a lifestyle item that also incorporates an interior-design element; placed throughout the home, it lets you create a fresh, lush plant-interior look enjoyed together with your plants, all with Le Creuset’s signature refined design and sophisticated colors. The new ‘Herb Planter’ is available in a total of eight varieties—two sizes, 10 cm and 14 cm, and five colors: Cerise, Nectar, Artichaut, Meringue, and Bluebell Purple—so you can choose according to the type and size of your plants and the mood you want. The ‘Herb Planter’ can be found at Le Creuset stores in department stores nationwide and at the official online store (www.e-lecreuset.co.kr).
A Le Creuset representative said, “We launched the Herb Planter as a lifestyle item in line with the ever-growing plant-interior trend,” adding, “We hope you will create a fresh, lush plant-interior look with the Herb Planter, which carries Le Creuset’s unique sensibility.”
Meanwhile, Le Creuset is a French premium dining brand founded in 1925 when a cast-iron casting expert met an enamel expert, and it is widely loved in Korea as well for its modern, stylish colors and design. 070-4432-4133
