Dongwha Enterprise (CEO Chae Kwang-byung) is introducing its new flooring care service, ‘Care-Flo.’
‘Care-Flo’ is a flooring care service provided directly by the head office to customers who purchase products in the Natus Jin and Natus Duo lineups, covering everything from floor-condition inspection before installation to post-installation repairs. It is available to customers whose floors are installed on or after July 1. ‘Care-Flo One-Care,’ the first offering to launch under ‘Care-Flo,’ provides one free defect repair service within one year of installation. Repairs required due to consumer fault are also included, covering ▲filling of dents and scratches ▲removal of surface debris and stains ▲reattachment of baseboards ▲silicone filling of baseboards. Customers can apply for the service through an online page accessed by tapping an NFC (Near Field Communication) tag attached to the back of the flooring in a designated area.
In addition, ‘Care-Flo One-Care’ provides an on-site inspection service, limited to installations carried out directly by the head office. This service involves visiting the site before installation to inspect the floor condition, helping ensure that the flooring is installed in an optimized environment. The company plans to expand the scope of the service in the future to provide pre-installation inspections even when the installation is not performed directly by the head office. More information about the ‘Care-Flo’ flooring care service can be found on the Dongwha Natural Flooring website (www.greendongwha.com).
Lee Gil-yong, Executive Vice President of Dongwha Enterprise’s Building Materials Division, said, “We hope that Care-Flo, launched on the strength of our confidence in quality, will contribute to enhancing consumer trust in Dongwha Natural Flooring,” adding, “We will continue our efforts to secure differentiated competitiveness not only in our products but also in our services.”
Meanwhile, Dongwha Enterprise, starting with boards and extending to high-value-added products such as building materials and interior finishing materials,
is solidifying its position as Korea’s leading wood-materials company. Since the 2000s, it has accelerated the expansion of its overseas production bases, continuously growing its market share across the Asia-Pacific region and establishing itself as a global player in the timber industry. 1899-2837