Samsung Electronics has unveiled ‘Music Frame,’ a frame-style speaker that blends seamlessly with any interior.
‘Music Frame’ is a product targeting young consumers who take a keen interest in home-appliance interiors that harmonize with their living spaces. Developed and tuned at the Samsung Audio Lab, ‘Music Frame’ features 2.0-channel stereo with Dolby Atmos, delivering powerful 120-watt output from its three-way speakers. In addition, sound radiating from the gaps around the ‘Music Frame’ provides uniform, wide-ranging audio, enabling stable music listening from any position. Through Wi-Fi and Bluetooth connectivity, users can enjoy music wirelessly and effortlessly, free from spatial constraints. It also supports voice commands via Google Assistant and device control through the SmartThings hub.
Furthermore, when linked with a 2024 Samsung TV compatible with Q-Symphony, sound is output simultaneously from both the TV and the Music Frame, delivering surround sound that fills the entire space. A key feature of this product is the ability to customize the front panel like a picture frame by inserting the user’s desired image into an easily detachable photo frame. In particular, through the Custom Studio on Samsung.com, users can place images reflecting their personal taste onto the art panel to complete a gallery all their own. It retains an analog sensibility so that consumers do not feel as though they are looking at a digital photo frame, and can easily swap photos at home to create a variety of moods. The domestic release price of the new ‘Music Frame’ is 599,000 won.
Choi Shin-hye, part leader at Samsung Electronics, said, “Just like The Frame lifestyle TV, Music Frame is a product created to establish a lifestyle category within audio products,” adding, “We plan to launch around 13 to 15 models this year, and we have set sales targets aimed at securing the No. 1 position in the global soundbar market for the 11th consecutive year through the unveiling of new lineups and more.” 02-2255-0114