Artsarc (CEO Moon Jong-hoon) has launched the 'Aroma Sofa' brand, a product that applies natural aroma fragrance capsules to a sofa.
The Aroma Sofa is a new concept of functional sofa never before seen in the existing furniture market, made with pastel fabric designed specifically for pets so it can be used together with dogs. In addition, the Aroma Sofa is built with high-quality microcapsules made exclusively from natural French raw materials, allowing individual adjustment through artificial intelligence. Using AI technology, users can customize their desired aroma fragrance, controlling it via a mobile app.
Unlike conventional leather or fabric sofas, the Aroma Sofa is made of pastel fabric, so it requires no special upkeep and is easy to maintain, with the added benefit that its deep, natural aroma scent can be enjoyed more over time.
Moon Jong-hoon, CEO of Artsarc, said, "As people have spent more time at home due to COVID-19 recently, interest in interior design has grown. In response to these consumer needs, we have introduced a custom-order production system offering a variety of designs and colors, and we plan to continue developing it going forward."
Meanwhile, Artsarc, which is building a healthy lifestyle culture, launched as a sofa brand in 2019 and has now released Latech, a lifestyle platform. Latech is a lifestyle tech platform that combines short-form video with e-commerce. It is an optimal solution that matches creators with users or companies, enabling two-way revenue from items such as goods, fashion, and living products. In the era of the Fourth Industrial Revolution, Artsarc aims to grow into a company centered on customized online and offline fashion and living customers, based on a tailored subscription economy and differentiated platform service competitiveness.