‘inus,’ the total living brand of IS Dongseo (CEO Kwon Min-seok), a comprehensive construction and building-materials company, has unveiled its ‘2020 Tile Trends.’ Drawing on a rational consumption trend that pursues individual identity and a design trend that goes beyond eco-friendliness to embrace eco-essentialism, inus has presented the tile trends set to be popular in 2020. For 2020, the company forecasts the popularity of naturalist tiles that maximize natural texture, along with lavishly designed tiles that let people express their individuality through geometric and varied patterns and three-dimensional textures.
Tiles with designs derived from nature, such as marble and stone, continue to enjoy steady popularity because they exclude artificial styling and allow people to express their individuality through vivid, natural textures and non-repeating patterns. inus expects the eco-essentialism trend to continue this year, as it did last year, and anticipates that tiles maximizing natural texture will grow even more popular as they are used not only in bathrooms but also in accessories and decorative items.
The company also predicts that tiles with designs that let people express their individuality will become fashionable, as more rational consumers pursue increasingly diverse tastes and apply their own personal values. An attitude toward life that places importance on individual happiness leads people to fill their own spaces with monumental items that symbolize their hobbies, tastes, sense of accomplishment, and achievements. Consumers who value their own uniqueness do not hesitate to choose design tiles imbued with personality. Accordingly, inus predicts that demand will grow for lavishly designed tiles created with three-dimensional surfaces and geometric, large-scale patterns, moving away from the minimalism that has recently been in vogue.
In introducing its ‘2020 Tile Trends,’ inus also presented its own tiles imbued with natural texture and individuality. ▲‘N 27’ reproduces the natural-material texture of Ceppo di Gre stone and enriches a space even further with a natural arrangement of stone. Stones in a range of large and small sizes are effective for creating a luxurious, chic spatial expression. ▲‘N 20’ captures the tile trend of dynamic retro colors—blue, green, pink and others close to primary hues—as the retro craze continues across interiors and various other fields. Terrazzo, crafted with the touch of man-made materials, applies diverse colors and patterns to create distinct personalities depending on the space. ▲‘N 74’ captures the gentleness of Natural Stone, which retains a warm and soft dignity even after being deposited and compressed into rock. Small stone grains come together in harmony to make a space warm and calm.
An inus official said, “As different consumer and social trends come into fashion each year, tile designs are also becoming ever more diverse,” adding, “In 2020, too, we will strive to satisfy consumer demands by presenting a variety of products based on inus’s top-quality tiles that reflect the latest trends.”
Meanwhile, inus produces its top-quality tiles directly at its domestic factory. Over the past 40 years, it has led the market and maintained the No. 1 position in the domestic market through rigorous quality control, and it currently sells more than 3,000 designs of eco-friendly tiles. 1588-8613
▲ N 27 DQN 8274 ‘N 27’ reproduces the natural-material texture of Ceppo di Gre stone and enriches a space even further with a natural arrangement of stone. Stones in a range of large and small sizes are effective for creating a luxurious, chic spatial expression.
▲ N 74 DQN 9744 ‘N 74’ captures the gentleness of Natural Stone, which retains a warm and soft dignity even after being deposited and compressed into rock. Small stone grains come together in harmony to make a space warm and calm.
▲ N 20 GDN 4204 ‘N 20’ captures the tile trend of dynamic retro colors—blue, green, pink and others close to primary hues—as the retro craze continues across interiors and various other fields. Terrazzo, crafted with the touch of man-made materials, applies diverse colors and patterns to create distinct personalities depending on the space.
▲ GGO 1264 This reflects the growing trend of point tiles that apply bold colors and lavish patterns.