Eco-friendly wallpaper company KS Wallpaper has unveiled its silk wallpaper collection 'THE VIEW,' earning a positive response from consumers.

KS Wallpaper's new product 'THE VIEW' takes 'Material Library' as its main theme, aiming to offer a finely curated wallpaper selection for spaces completed with fresh layouts tailored to one's own lifestyle. In particular, the new 2024 collection is characterized by even more finely segmented colors and diversified textures compared to the standard range, in order to satisfy increasingly varied consumer needs. In addition, the textured color range of its fabric products—which create a cozy and comfortable atmosphere—has been expanded to realistically express the plush feel of the material, while popular patterns have been further reinforced through a diversification of the currently trending paint textures. Among these, the scratch-care 'Defense' feature applied to some patterns in this new collection is designed to minimize damage, scratches, discoloration, and fading of the wallpaper that can occur in everyday life after installation. This is a technology that turns a long-standing aspiration of KS Wallpaper's developers into reality. It was devised to reinforce the wallpaper surface and reduce everyday scratches, thereby easing the concerns that come with installing deep colors and improving the efficiency of surface maintenance such as cleaning.

Meanwhile, KS Group Chairman Park Sik-sun merged KS Wallpaper and Jeil Wallpaper into KSW in 2021, and after acquiring Cosmos Wallpaper in 2023, now operates three wallpaper companies. The new 2024 collections are further maximizing the brand's value through an exclusive model contract with Woo Hee-jun (currently a national kabaddi team member and a 2019 Miss Korea 'Seon' winner). 031-642-6111