Noroo Paint has unveiled its new '2025 Color Guide', which strengthens both practicality and design.
This Color Guide reflects the needs of both professionals and consumers, comprising a total of 1,512 large color chips and 429 small color chips. In addition, its color lineup—curated based on the latest color trends, popular colors, and data on practitioner demand—delivers both practicality and a trendy feel. On top of this, the paper thickness has been reinforced to 300g to improve durability, preventing warping even with long-term use.
The 'Brown Splendor' color used on the cover and interior pages is a key color selected from Noroo Paint's trend book 'COVER ALL Vol.8'. It is characterized by a refined yet understated mood that suits recent design trends. In particular, as a mid-toned light brown shade, it enhances the visual completeness of the color book itself while making the various color chips stand out even more. It conveys a stable and sophisticated impression, and is the result of careful consideration so that practitioners can verify colors accurately without visual interference when making their selections. The '2025 Color Guide' is distributed through Noroo Paint's specialty dealers nationwide that offer color mixing, and is expected to be widely used across various fields where color matters, such as architecture, interior design, and product design.
A Noroo Paint official said, "This Color Guide, with its more robust production quality and practical color lineup, will contribute to improving the work efficiency of professionals," adding, "We will continue to play our role as a company that sets the standard across the color industry as a whole."
Meanwhile, Noroo Paint is trusted across a wide range of industries on the strength of its precise color-implementation technology. In 1987, it became the first in the industry to establish a color research institute, and it has forged a strategic partnership with Pantone to reproduce Pantone colors in paint. According to the company, Noroo Paint is the only company in Korea capable of meeting the strict color accuracy required by Pantone. 031-467-6114