Takes the top spot in all three major building-material categories for residential spaces
“We will continue to sustain the brand power that consumers love”
LX Hausys has been named the No. 1 company in the windows & doors, flooring, and wallpaper categories in the “2026 Korea Brand Power Index (K-BPI) Survey.”
With this achievement, LX Hausys ranked No. 1 in all three major building-material categories for residential spaces (windows & doors / flooring / wallpaper), once again proving that LX Z:IN products are leading domestic brands loved by consumers.
The K-BPI is a brand diagnostic evaluation survey conducted by the Korea Management Association Consulting (KMAC). Since 1999, it has selected No. 1 brands across a wide range of domestic industry sectors through consumer surveys.
In this year’s survey, LX Hausys’ windows & doors, flooring, and wallpaper all earned high scores not only in brand awareness but also in areas such as brand image and purchase likelihood, demonstrating strong consumer brand loyalty.
First, with this No. 1 selection, “LX Z:IN Windows & Doors” earned the honor of being named No. 1 for a record 20th time—the most ever for a domestic windows & doors brand. Its flagship product, the “View Frame” window, features a bezel-less design in which the window frame is almost invisible and only the sash is seen, along with a multi-chamber structure that secures top-grade (Grade 1) energy efficiency with high insulation performance. By achieving both design and functionality, it has gained great popularity and high consumer satisfaction since its launch.
“LX Z:IN Flooring” ranked No. 1 in the residential flooring category for the second consecutive year. Its flagship product, the “Editone” flooring, is made from a high-strength material developed in-house by LX Hausys, offering outstanding durability that resists denting and other damage. It is popular for simultaneously offering luxurious marble designs that recreate a marble look as well as a variety of natural wood designs.
“LX Z:IN Wallpaper” ranked No. 1 in the wallpaper category for the 22nd consecutive year, once again proving its overwhelming competitive advantage in the domestic wallpaper market. Its flagship product, the “Diamant” wallpaper, is gaining great popularity among consumers thanks to its thick surface texture—about 30% thicker than ordinary wallpaper—and a variety of highly preferred designs such as “plaster wall,” “painting,” “stone,” and “fabric.”
An LX Hausys official said, “Going forward, we will continue to introduce interior materials that impress customers with differentiated design and technology, and sustain the overwhelming brand power that consumers love.”