LOTTE Chemical has introduced six engineered marble products in its 'Supreme Collection,' earning a favorable response from consumers.
The 'Supreme Collection' is one of the premium lineups of 'Staron,' LOTTE Chemical's specialized brand of acrylic-based engineered marble. This product range brings luxurious natural patterns and subtle colors to engineered marble, offering strong stain resistance and excellent workability, making it widely applicable as an interior finishing material for kitchen furniture and tabletops, washbasins, feature walls, and more. Since its launch in 2015, the 'Supreme Collection' has added six products, bringing its lineup to a total of 11.
The six newly introduced products—▲Downy White ▲Downy Dove ▲Arctic White ▲Flat White ▲Snow Fall ▲Granville—all share the common feature of rendering the crisp vein and wave patterns that have become a trend in the engineered marble market even more densely and naturally. In particular, the ▲Downy White and ▲Downy Dove products can achieve smooth seams at engineered marble joints and curved designs that create a cozy feel, while ▲Arctic White, ▲Flat White, and ▲Snow Fall feature patterns with a sense of depth that can produce a variety of patterns and textures depending on the presence or absence of lighting. In addition, reflecting the recent high demand for hygienic products, LOTTE Chemical has added functional products such as ▲Granville, which applies evermoin, LOTTE Chemical's antibacterial material technology. Being harmless to the human body while offering powerful antibacterial effects, it is expected to be highly valuable as an interior material for restaurants, hospitals, public facilities, and more.
Lee Young-jun, Head of LOTTE Chemical's Advanced Materials Business, said, "We have introduced the Supreme Collection, which combines design, functionality, and value for money, drawing on LOTTE Chemical's proprietary technology and long-accumulated expertise," adding, "Based on a product strategy of premiumization and differentiation, we will actively pursue the expansion of the engineered marble market at home and abroad."
Meanwhile, LOTTE Chemical relaunched its renovated building materials website in September last year. The renewed website was designed with user convenience in mind, allowing customers to easily check a full range of materials—including photos, catalogs, installation case studies, certificates, and installation videos—by product category. Going forward, LOTTE Chemical plans to continue strengthening its business competitiveness through building materials product development and the expansion of online marketing linked to social media. 02-829-4114
