LG Electronics has launched the 'LG All New Styler,' equipped with a built-in high-pressure steamer, further solidifying its position as a leader in the clothing care appliance market.
Summer clothing requires meticulous care, as it is easily soiled by sweat and the thin fabrics are prone to damage. The 'LG All New Styler' cares for garments using Dual Heating TrueSteam, which optimally adjusts the steam to suit a variety of materials. The Dynamic Moving Hanger, further upgraded with LG Electronics' proprietary technology, operates up to 350 times per minute to delicately yet powerfully and evenly shake off fine dust, pollen, and other particles that are difficult to remove with air alone. In addition, the 'LG All New Styler' offers a range of styling courses that enable material-specific care for garments made of cotton, linen, silk, denim, leather, cashmere, and more. Recently, LG Electronics released a digital video using the 'All New Styler' to suggest material-specific garment care methods, informing consumers of easy ways to care for garments made of hard-to-manage fabrics.
Furthermore, the 'LG All New Styler' makes it easy to care for clothing and indoor spaces during the monsoon season. Rain-soaked clothes and workout wear that needs daily washing can be cared for with a drying course that revives the texture of each thread faster than air drying, while the indoor dehumidification course, capable of removing up to 10 liters per day, keeps indoor spaces comfortable. The 'LG All New Styler' is notable as the first product in Korea to be equipped with a built-in high-pressure steamer. With the built-in high-pressure steamer adjustable across three levels—low, medium, and high—according to the fabric and degree of wrinkling, it can quickly press everything from frequently worn cotton T-shirts and linen shirts to hard-to-manage silk blouses. On top of that, its abundant steam allows for effortless care anytime of easily wrinkled scarves, hard-to-smooth hats, and even bedding that is difficult to wash daily.
Jung Kwang-woo, Living Solution Marketing Lead at LG Electronics' Korea Sales Division, said, "The LG All New Styler is an upgraded product now equipped with a built-in high-pressure steamer, allowing you to carefully care for a wide range of fabrics every day—from your most cherished clothes to what you wore today." He added, "We hope you will use the All New Styler, which embodies LG Electronics' unique technological expertise, to care for a variety of fabrics throughout summer and all four seasons." 1544-7777